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Adrian Tuck
Chief Executive Officer, Tendril Networks.

Adrian Tuck has more than 20 years of executive management and leadership experience. As chief executive officer of Tendril Networks, he focuses on expanding Tendrils customer base through multiple sales and marketing channels, including alliances with leading companies in the ZigBee network industry. Prior to Tendril, Tuck served as both interim chief executive officer and executive vice president of Ember Corporation. At Ember he guided the companys market strategy through the firms critical early-growth stage. Under Tucks management, Ember became a leader in the embedded wireless field. It currently holds a dominant market position.

Earlier, Tuck was president of U.S. operations and vice president of marketing for Soft-ex, a call accounting software manufacturer that he successfully helped reposition as a high-end enterprise software and services company. Tuck also served as vice president of business development and marketing at Connect Communications Group. He was educated at the Royal Military Academy Sandhurst, the British Armys prestigious officer training academy. He graduated near the top of his class.